LOGAN MCLEAN

Perspective: FaZe Clan A Leader In Esports

Logan McLean, Esports Advisor, for NGame Esports talks about the success of FaZe Clan.

Esports organization, FaZe Clan, announced its partnership with global fast-food giant Burger King. The partnership will bring both brands together to launch a new burger. How has FaZe Clan continued to be a leading esports brand when it comes to partnerships?

FaZe continues to be an industry leader through constant innovation and collaboration. FaZe has great eagerness to work with any brands looking to activate in the industry. In addition to the enthusiasm, Faze always integrate their signature swagger to all branded campaigns.

In your opinion, what should all esports organizations learn from FaZe Clan and their ability to run a great organization?

It is FaZe’s flexibility with its brand that attributes to its immense popularity. The brand is validated when you experience the organization’s reception at venues like the Fortnite World Cup in New York City.

Photo by John Petalcurin from Pexels

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